Festival are a GO, GO!

Believe it or not, Waterford City and County is one of the busiest festival regions in Ireland – FACT!

The annual Waterford Council Festival Budget distribution, took place at the first Plenary Council meeting of the year. Much of what was brought into the public gallery was of course discussed, agreed and preordained, behind closed doors, in “secret” Committee Meetings. With circa €1,400,000 to be allocated across the whole City and County, this is one of the key functions of our 32 sitting Councillors.

With all things budgetary, there are of course metaphorical swings and roundabouts. Some festivals/events in 2016 were one-offs and obviously some applications did not make the grade. The process involves the Council Executive assessing the organiser’s application for funding and this is then brought to our Councillors for ratification.  Accompanied by an associated increase or reduction in grant funding. The process is lengthy, involved and forensic. But it has to be, as these are after all public funds and transparency is paramount to the whole procedure.

The four big ticket items for 2017 are Winterval, with €430,000 being allocated and a potential income of around €250,000 from sponsorship, stall income etc. The Winterval committee will, I am sure, be re-jigged this year and I have no doubt that such is the size of the grant allocation, this will have to go out to national tender. Our two excellent food festivals, Harvest (September) and WWFF (April), receive around €150,000, which like Winterval, will be counterbalanced by some additional income. The Sean Kelly Tour (August) is supported by €180,000, which is, I assume, front loaded to offset later income sources and is therefore, in reality, cost neutral for the Council.

Finally, Spraoi (August), is supported by a grant of €67,000, which of all the festival allocations is probably not enough. Considering this was the event that started our love affair with festivals and events. Spraoi will shortly be celebrating their 25^th Birthday and perhaps we could ask our Councillors to be mindful of this and save up a few Euro, in the build-up to what will be a worthy celebration, in the coming year/s ahead?

 

The breadth and variety of festivals and events right across Waterford, is something to behold. From Lismore to Tramore, Dunmore to Ardmore, Comeraghs to Dungarvan.....there are so many to choose from, that in reality we do not need to venture outside of our county boundary to find something that tickles our fancy.

There are, within these processes, losers. Some events have had to have a funding cut, due to the very tight financial constraints which our Council must work with, because of continued reductions in Central Government funding. This in turn puts pressure on Councils to increase Commercial Rates, Local Property Tax and that wonderful “Cash cow”, that is car parking charges. In future years, to keep our festivals and events going, we will without doubt, need to spread less money further. This will be a challenge and in time may be easier to get blood out of a stone, than more Government support, allowing us to experience the wide variety of festivals we host.

The biggest cut was to the Summerval Festival. You will recall that back in August, I asked the question in this very column, “Are we getting Summerval(u)?”. For 2017 this will revert back to a “Summer in the City” type festival. This has excellent foundations, to build a first rate brand and with the support of ArtBeat, we should see a Summer long programme of events. Starting the June bank holiday and ending early September.

Circa 70 festivals/events were granted some form of Council assistance. Ranging from a few hundred Euro, to hundreds of thousands of Euro. I suppose that the tricky part will be encouraging all these festivals and events cross promote. Working together for the betterment of the whole County and across the wider South East region. If we are to put our stamp on the festivals and events map then we need to shout collectively!

Just look at what Galway espouses! According to their blurb, they are Ireland’s only festival City – a hum!

Happy Burns Night as well!

Time to support our own!

One Swallow doesn’t make a summer! It is not one good quality that makes a man!

These are certainly two sayings that could well be used to paraphrase the Festive shopping period in Waterford City. Some, quite wrongly assumed, that as there appeared to have been large numbers of people visiting Waterford in December, taking in the wonders of Winterval, exploring the architecture of Ireland’s oldest city, visiting our retailers, that businesses have, figuratively speaking, made a “killing!”

This of course could not be further from the truth.

Many businesses have done well over the festive period, with the hotels, restaurants and entertainment establishments being particularly buoyant. There can be no doubt, that general retail had at best flat sales when compared to 2016 and some sales were even slightly down on last year. Many will ask just how this could be, when guesstimated numbers for Winterval could be in excess of half a million, going on the 2015 figures (we are still awaiting the official bean counter announcement)!

All the data released so far, will back up the fact that Christmas sales were, for many retailers, very disappointing. As these could account for up to 30% of a businesses’ annual turnover, the real cost of a poor Christmas, in terms of sales, hits home during the months of January, February and early March.

There are many contributing factors to these poor sales and there can be no doubt that countless shoppers, are simply holding on to more of their hard earned cash due to continued uncertainty in the economy. In addition, Waterford and across the wider southeast, we continue to be a low wage economy with higher unemployment, when compared to national averages. This in turn means that we have less disposable income to spend in our local shops. After all, if you only have €50 of disposable income in Waterford, compared to €150 in another city, then who will have a stronger, better economy – it really is that simple. WE have far less to go around.

 

For years we have suffered, as regional strategy, after regional strategy, has left Waterford City and the southeast’s economy trying to play catch-up.  We have been running the 100m, against the likes of Mr Bolt. But we have been wearing wellies that are two sizes too big, filled with custard and our lane has been coated in treacle! It is proving impossible to get on even terms, let alone be in with a chance of winning the race.

To throw even more fuel on the fire, we have very low third level attainment and we are the only region not to have a University. This in turn means that we have limited higher education capacity for our children. The lack of IDA visits is a constant thorn in our side and for the period 2011-2015 the southeast accounted for only 4% of new IDA jobs created. There are many other metrics that clearly show we have much to do to get back on an even keel. But then you the readers already know this! Don’t you?

But here is the crux of the issue. Getting people to talk openly and honestly about where our economy is, proves very, very difficult, time and time again. There are very few people willing to speak up, because they somehow fear that speaking the truth, will sound negative! Yet, our very own excellent academics, in WIT, have been saying the above for many years. So why can’t we be more honest and say it like it is?

If our businesses do not start speaking loudly enough to be heard, then many of those in power (locally and nationally) will, wrongly assume, that Waterford’s economy is “booming”. Come the Council budget next year, scores of our Councillors will vote for commercial rates increases. Maybe increased car parking charges, increased property taxes and who knows what else.

We need to stop being the “Quiet people of Waterford” and start to shout just a wee bit louder. In the meantime get out and support your local businesses – because once they are gone they are gone!

Good News - Winter is just around the corner!

The end of Autumn, according to the meteorological calendar, is the 30^th November, which also happens to be St.Andrew’s Day, the patron saint of Scotland. Though, we do not quite have such an energetically celebrated festival, as that afforded to St.Patrick, here in Ireland and around the world. In fact we do very little to celebrate this day and in terms of turning the world blue we do not hold a patch on you guys, when you, year after year manage to turn the whole world green on 17^th March. Maybe one day!

With Autumn over, wonderful Winter quickly follows suit and I must say, that this is one of my favourite times of the year. Getting out on a very crisp cold morning, for a brisk, effervescent walk, or short sharp ride in my lurid Lycra, does me the world of good. It clears my head, refreshing my mind about all the good things we have here on our doorstep, in wonderful Waterford.

So, whichever way you package it, there really is so much to look forward to this Winter.

Over the last week, we have seen a mini retail tsunami, with new retailers opening in Ireland’s oldest City Centre. There have been queues and queues of young ladies, waiting patiently in line to buy lippy, liner, lashes, and much, much more, from a new “all things makeup” brand, that has opened in City Square Shopping Centre. This hysteria follows hotfoot (excuse the pun), on the back of a new shoe brand, which has rightly chosen Waterford City as its south east flagship store. These two brands will certainly add to our retail offering and are excellent news, just in time for Christmas.

The retail expansion over the last few weeks has continued to improve, through the work of some stakeholders and in particular, the committee members of the Waterford Business Group. They have been working tirelessly away in the background, making personal contacts, speaking to and encouraging the relocation of brands to our City Centre. We cannot underestimate the volume of voluntary work undertaken on our behalf, to make Waterford a better place.

Hopefully, T & H will be opening soon and the planning issues being encountered by several other brands, will be resolved in a positive light. Thus, adding significantly to our and our visitors’ retail experience of the City Centre. The more attractive and unique our City Centre becomes, the better the shopping fulfilment will be for everyone.

Of course Winter in Waterford, now comes with Winterval attached too. Incidentally, a name Mr McCarthy, at WLR, has difficulty liking! I heard him mention this on Friday’s programme and he might be right, as Mrs Garland too has difficulty with the name. Anyway, Winterval will be back on our streets on 25^th November, a week later than last year and this will also be the date for the switching on, of our Christmas lights. This sparked much debate last week and I for one, believe that the third Friday in November is the correct switching on, of the lights and the start of our Christmas retail period. This change of date, at the behest of whom and with no consultation with our retailers, has put us a week behind our competitors. Bah Humbug!

I have no doubt that there are plans afoot, to do something special on Friday 18^th November. This should be the lights on date. To this extent keep an eye on the local press for further details. Now that’s the spirit of Christmas, giving something back to the people of Waterford!

So, there is much to look forward to in Waterford. We inevitably start the countdown, to that big red, beardy one, coming down the chimney. Delivering all manner of weird, wonderful and unwanted presents. Top of MY present wish list, are lower Council car parking rates for ALL!

Remember that the bountiful few weeks in the run up to Christmas, may well account for up to 30% of our local businesses annual turnover.

Shop smart, shop local, shop Waterford!

Your budget is just around the corner!

Waterford Council is currently preparing the 2017 budget. Last week we saw the first shots being fired in this annual battle of the abacuses. Our Councillors, quite rightly, opposed and ultimately rejected an Executive proposal that would have increased your household charge, roof tax or Council tax by 7.5%.

This planned increase was to fill an indicated, circa €1,300,000, deficit hole in the 2017 budget. Interestingly, a similar figure also needed to be found, for a fissure that appeared in the 2016 budget – due, we were told, to the recalculation of rateable income from mobile phone masts and Irish Water infrastructure (I think!). With the direct result that an empty premises, commercial rates charge, of circa 20%, of the rateable value being introduced and levied on all empty premises in the City and County.

To be asking struggling households to stretch already broken family budgets and pay further housing tax would take even more money out of our very fragile local economy. The decision of our Councillors to reject this proposal will of course mean that the indicated shortage of €1,300,000 will have to be found elsewhere.

The normal “cash cow” for such a shortfall is of course commercial or business rates. Unfortunately, there are only so many times that you can milk a cow and as we are on the third tier of Ireland’s recovery table, any money coming out of our delicate recovery is a worry.

To put it simply, there are businesses in and around John Robert’s Square paying circa €40,000 in commercial rates. Assuming that they are working on a generous margin of 10% then these businesses will have to generate €400,000 in sales just to pay the rates bill alone. Now add on salaries, electricity, water rates, employers’ liabilities, insurance etc and you will see that in no time at all, a business could quite easily have to turnover in excess of €1,000,000 just to open its doors to a paying customer – that is how hard it is to do business!

Taking any additional money out of our delicate local economy, will have a detrimental effect on employment. Unfortunately, everything is linked economically through very precarious bonds and any attempt to stretch those bonds, which are already at breaking point, will have catastrophic consequences. 

Whilst we can see very small shoots of recovery, we need to keep the momentum going in the right direction and taking money out of our local economy is not the way to go. We need to be promoting spending, supporting business investment and most importantly encouraging people back into the very heart of our City, to shop locally.

There are a whole host of holistic measures needed to make this happen.

For instance, we need to start bringing people back into the City Centre on Friday evenings. One way is by getting rid of ridiculous car parking charges that continue way past 6pm. How can “early-bird” offers work if you are paying €3 or €4 in car parking charges? Businesses CANNOT stay open on a Friday evening if the footfall is not there! As it is TOO expensive to open for 2 or 3 hours when you are paying such high rates, wages, utilities etc etc. If you are only turning over a few Euros in sales, there is no point in being open and no business cannot continue to sustain mounting losses.

Someone somewhere needs to make these brave decisions and tackle why we cannot attract footfall into the City Centre.

Our Councillors rejected a proposed increase in household tax. Now, despite an apparent black hole in the finances, they need to push the Executive to be creative with car parking charges and, perhaps, insist on a pilot scheme to get rid of Friday night charges altogether. Try this and see if footfall increases. Try this and see if the City Centre can in fact attract people from other free car parking areas around the City Centre. A simple solution to a rather large elephant in the room!

Alas, I fear that the fear of change will result in maintaining the status quo.

Waterford cannot just be for Christmas!

As we head inextricably towards Christmas Day it was great to see the City Centre so busy last weekend, despite the best efforts of storm Desmond. It has been quite clear for some time now that our traditional Waterford shopping days are now Thursday, Friday and Saturday and of course Sunday, probably being the busiest shopping day due to the unlimited FREE car parking we can all avail of.

It is great to see these increased footfall numbers that our City Centre retailers so badly need and of course the Winterval Festival and the Waterford Business Group’s “Shop Local Sunday”, the 13^th December, and the Winter Wonderbands competition, Sunday 13^th December, will all help to keep those footfall numbers UP!

What about after this Festive period?

Teresa Mannion taking on storm Desmond!

The fact is that Waterford businesses need to have continuous support to help keep these SME’s in business. To put it bluntly there has to be money coming across the counter in order for businesses to employ staff, pay commercial rates, pay insurance premiums, pay utility bills, pay vat, pay revenue etc. The cost of being in business is very high and enormously challenging and many of the businesses we love and support are in fact operating at tiny margins, some as low as 5%.

These tiny margins make it extraordinarily challenging to absorb any increased business costs and therefore the only way for many of these businesses to survive and grow is to see a reduction in business costs coupled with significant increases in footfall numbers across the City and County.

However, this message I fear is being loss on so many of those that represent us.

My journalistic colleagues and I do not for one moment class myself as one of our City’s journalist (truth is I just always wanted an excuse to say that phrase), have indicated to me that at the Councils recent “behind closed doors budget meetings” a cohort of Councillors had advocated an INCREASE in commercial rates and an INCREASE in City Centre car parking charges. Perhaps proof that these sources were correct was the fact that there was also a proposal to implement car parking charges in Dunmore East, which was subsequently defeated.

In the end what we ended up with, after I hope was some robust lobbying, was no rates and no car parking increases but a 20% commercial rates charge on empty shops and empty premises for 2016 and beyond.

The fact that such increases were even considered shows just how out of touch some of our Councillors are with the realities of being in business in the City and County. Perhaps these Councillors should identify themselves and explain to us their justification as to why they considered those aforementioned increases appropriate to the many businesses across the City and County.

I fear now that the new “empty building” commercial rates charge may in fact create a big hairy retail monster for the City Centre. If distressed property owners are in reality being forced to rent out their properties, you have to ask yourself just what type of retailer will fill such premises at what can only be very low rental prices.

Far from offering a carrot to getting premises let are we not in danger of filling our City and County with the very retailers that will drive footfall elsewhere, where there is better choice and a better retail mix?

To generate much needed increased footfall and the higher spend that will eventually attract new retailers to the City Centre, the very retailers that my daughter keeps harping on about, we need to create a holistic approach that gives out far more carrots and does less beating with a stick.

We are not there just yet and in order to get there we need more direct lobbying by the very people who understand the dynamics of being in business in Waterford.

Time to speak the truth even if your voice shakes.

It is Budget time once again!

The 2015/2016 national budget is now behind us and we are just awaiting some last minute discussions in the Dáil, some machinations in the Seanad, and then the final approval of the Finance Bill, traditionally, sometime in February and then it will be all over for another year and it could well be the last budget delivered by the FG/Labour coalition as we move inextricably towards the promised “E-A-R-L-Y” spring election. Before we know it, it will be 2016 and we will all have forgotten about Mr Noonan’s last budget.

However, for us in Waterford, there is another budget looming on the horizon – the Waterford City and County Council budget.

As the Council begin to mull over their financial figures and projections for 2016, we are once again nearer the time for our Council Executive and our Council Representatives to vote on the 2016 budget, which will be somewhere around the €132,000,000 mark! It is a time for us to see how our representatives perform in what is seen by many as their most fundamental task.

Will the proposed budget be passed? Will we see pact voting? Will we see strategic voting? Will we see a genuine forensics analysis of the budget figures?

This is the time of year when our public representatives earn their corn and it really is a time of year when we hope that they will look at the bigger picture, rather than a parochial view of their own wards, and make the right decisions that will drive economic investment back into the City Centre and further afield across the whole County. Failure to understand the economics of making sound budgetary decisions will have a profound effect on how we perform as a City and County in 2016.

This budget sets out the Council’s spending plans for 2016 and also sets income targets on big ticket items such as the Commercial Rates collection which in the last budget was circa €32,000,000, it sets the household charges, car parking charges and all the other associated cost centres that will allow the Council to operate for the next 12 months. We will also see spending plans outlined and discussed such as the delivery of the Waterford City Centre Urban Renewal Plans, festival spending budgets, roads maintenance plans, housing spending and much, much more besides.

The headline figures for businesses will, of course, be the Commercial Rates collection amounts and whether or not these will remain the same, increase or ideally, for businesses to invest, these should be reduced by up to 20%. A rates reduction will encourage investment, will increase employment and will make for a better City Centre.

Alas, I feel that these will remain the same as the last two years and yet the brave decision has to be the introduction of a significant reduction to help struggling City Centre businesses. Any offset in the reduction of rates will be collected with new businesses starting up and a significant rates reduction will go some way to encouraging the retail brands the City is currently missing to invest in Waterford. In addition a better retail mix will drive increased footfall and this in turn will also encourage more business start-ups and these new businesses will pay their share in commercial rates. Win Win!

Another brave decision would be the reduction in car parking charges and, if the Council take the lead in this process, then the private owners have to follow suits. This is still the elephant in the room and until we tackle this issue we will find it increasingly difficult to encourage the people on the “Dunmore Road” into the City Centre never mind further afield.

I still wonder if, due to their free car parking passes, our representatives see the car parking as an issue or perhaps they drive around wearing rose tinted glasses.

After all, if it costs you nothing, zero, nada, nil to park your car in Waterford City and County why would there be a problem?

Perception is everything!

When marketing or branding a product or service, that is predominantly aimed at members of the public, our perception is all encompassing to the process of actually successfully buying that product or service.

In circumstances where we have a poor perception of a product or service we are pre-programmed to avoid at all costs and to a greater degree we imagine, rightly or wrongly, that said product or service is inherently poor or inferior, regardless of what the marketing messages might be telling us.

By definition, perception is the process in which we use our senses to acquire information about the surrounding environment or a particular situation.

And how does this exactly relate to Waterford City.

It is very simple. Everyone’s perception of Waterford City varies in an ever so slightly different way because we all sense experiences in slightly differing ways.

To my mind the City still has a huge untapped potential that needs to be realised in the short and medium term to get the City back as the economic hub of the South East. In my current work role and through my involvement with various groups and committees I see firsthand the enormous amount of work being planned and being carried out. This work will, without any doubt, benefit the many businesses and therefore all the people of Waterford City and County in the very near future.

However, as I am so immersed in these processes my perception more often than not differs from that of my family, my close friends and my business colleagues. I just constantly see that the City and County have not really scratched the surface of what is possible to drive the region forward and for Waterford City to regain its rightful place as the fourth City of Ireland (in economic terms). 

I am always a glass half full person.

I do often feel that I am sometimes alone in that positivity or at the very least I am one of a very small minority that sees a positive future vision that will literally put Waterford back on the map.

I have advocated on many occasions, both in print and on radio, that every voter in Waterford should attend at least one Council meeting in their lifetime. This will give voters the chance to see at firsthand how Council runs, functions and operates through our locally elected representatives. It will also help people understand how the City and or County are perceived through the eyes our elected representatives and the council executive.

Is your vision of the City the same as that of our elected representatives?

With an ever improving retail offering we must encourage even more people back into Waterford City Centre to experience these new shopping opportunities and with the proposed additional shopping centre to come on stream we must take every opportunity to drive up footfall in the City Centre.

It is more important than ever to get this right as we now see out of City Centre retail villages offering a real carrot to attracting shoppers – lots of free car parking!

The many City Centre retail shops can encourage people across their threshold with sales, end of season sales and lots of seasonal special offers. So why can we not look towards opportunities that offer a similar enticing promotion based around parking your car?

Monaco where the first hour of car parking is FREE!

Will further reduced car parking rates or specific car parking offers, similar to those in Cork, Limerick, Dungarvan and Kilkenny, bring increased footfall back into to the City Centre?

Well, we will not know until we have tried and until we try we will always be perceived, by the people of Waterford and many of our visitors, as an expensive place to park a car - no matter what the car park sign states the hourly rate might be.

Imagine All The People.

As businesses edge ever closer to the last quarter of the 2015 financial year many will start reviewing the year just past and start to scrutinise whether or not it has come up to the meticulous financial planning that took place some nine or even ten months or so ago. As each of Waterford’s many City Centre businesses give due consideration as to whether 2015 has been a good, bad or just an average year we must bear in mind that there as some circa 1500 people employed across our City Centre and as such our City Centre is one of our largest “employers” and the success or failure of our City Centre will impact on everyone who lives, works and plays in Waterford.

There can be no doubt that increasing footfall in the last quarter of the year will be welcome, but I fear that it will not be enough for a number of businesses who are once again literally hanging on by their fingertips – it seems that this is becoming a rather worrying annual trend!

We need to address a more constructive and creative way of increasing the footfall right across the entire City Centre and we need to ensure that our City Centre becomes a destination that attracts and encourages a higher spend from right across the wider South East region and further afield.

At present we can see continued pressure on our City Centre businesses and there is repeated increased pressure on these businesses in terms of paying the “day to day” associated business costs. In fact there are many business owners now having to resort to paying for business bills and expenses on their own personal credit cards just to survive from one month to the next. Yet this message of hardship does not seem to be being addressed and there are many people that quite wrongly assume that if you are in business today in Waterford you are making a fortune! How wrong can you be!

Let us not be in any doubt that Waterford is on the third or last tier of Ireland’s economic recovery and we lag so far behind the likes Dublin, Cork, Limerick and Galway that it will take significant investment and help to get us near to any sort of meaningful recovery, let alone on par with these other Cities that are now so far ahead of Waterford that we may never catch up. By the very nature of this lopsided, central belt, recovery the South East and North West will need considerable economic incentives that far exceed what we are currently receiving at the moment.

Our City Centre employers must have an opportunity to compete and this in turn will create employment and this in turn will generate greater spend and this in turn will increase footfall – it really is a case of ever increasing circles. But alas there are those who cannot see these opportunities and rather than use carrots to get our localised economy moving, once again we are being beaten with not one stick but several sticks all at once.

So just how do we increase the footfall through our City Centre and that is the €64,000,000 question?

Our festivals certainly bring additional footfall to the City but they do not necessarily bring increased spend for our hard hit commercial rate payers. The many festivals that we can now call annual events do continue to be reasonably successful but as with all events they have a lifespan and there are pluses and minuses to holding and staging such large annual events.

Unless these are staged as part of an overall “festival plan”, that avoids “clustering” of events, then there will be a diminishing return on our investment. In addition due to the fact that we continue to see falling or stagnant footfall to the City “clustering” our festival automatically equates to lessening the economic benefit for the commercial rate paying businesses in our City.

If we are to become a “festival capital” capable of rivalling the likes of Galway City then we must try harder to get it right, and perhaps more importantly we must work harder to get a greater “buy-in” from the very businesses that are paying their part through annual commercial rates contributions. At present many of these businesses see and perceive no or very little financial return and therefore we will continue to see issues around “buy-in”. Perhaps the messaging is all wrong and just maybe certain stakeholders are just expecting businesses to “buy-in” without examining the messaging they are delivering. Or at the very least they are wrongly “assuming” they have got the messaging right when in fact the only people on the same page are those closest to them and not the wider City stakeholders.

In a past life I organised trade exhibitions all around the UK and to keep these exhibitions fresh and relevant we had to introduce new exhibitors every year, we had to develop the exhibition every year and we had to be very creative with the messaging every year. If we got all that right we would continue to see annual increases in visitor numbers and increased visitor numbers meant more income for the exhibitors and this in turn gave the exhibition longevity. Get it wrong and an exhibition would very quickly become extinct. As I see it attracting people to our City Centre is much like attract people to those exhibitions I once relied on to make a living. In the exhibition industry we needed to have lots of carrots and there was not a stick to be seen anywhere.

One of the other recurrent issues with driving footfall up in the City Centre is of course the perceived cost of car parking. As a City we can now see mounting pressure attracting people from residential areas such as the Dunmore Road into the City Centre. The now huge variety of new shops and free car parking available in and around Ardkeen means there is less of an incentive for people to travel those extra few kilometres to the City Centre.

Drive past this area of the City and you will see many, many cars parked and many people shopping. And with the imminent proposed start to the excellent GIY project there will be literally many more attractive carrots in this area that will prevent even more people coming into the City Centre.

So it seems that unless we come up with a holistic approach to ensuring the renaissance of the City Centre we will continue to see it struggle and we will continue to see footfall remaining stagnant or falling. We really must come up with creative solutions that communicate the unique selling points of our City Centre and we need to give our City Centre businesses a much needed helping hand.

Let us stop looking for radical consultant lead answers when every man and his dog knows what is needed. We seem to be trying all manner of complicated solutions and yet the answers may well be right under our noses.

Don’t Leave It All To The Loudmouths!

Loudmouth - we all know one or two.

The City’s Urban Renewal Plans are now available for everyone, and I mean everyone, to view and more importantly they are accessible for every one of us to comment on. The Council have literally opened their doors so that they can engage with the People of Waterford on the renewal of their own City. It is a once in a lifetime opportunity.

It is such a landmark consultation process that I heard one senior Council official commented that “We are going to go to a lot of trouble to consult with the public”, so we have heard it from the proverbial horse’s mouth that we as Waterford citizens have been invited to play our part in the whole process.

From all the publicity reported by our excellent local newspapers and the snippets I have heard on WLR FM it appears on the surface that this is a genuine invitation to ALL Waterford citizens and it really is an opportunity not to be missed.

But actually how many of us will go that extra mile and make the effort to attend the briefing sessions, consult the Council website, engage with our local Councillors and just how many of us will submit a written report or written observation or express a reservation for that matter?

Too long in the tooth.

I may be too long in the tooth to really believe that there will actually be a full, frank and open public consultation process because in the real world this never ever, ever happens. The process of consultation is itself flawed and self-fulfilling as only the people with an interest in the project will actually come forward with their own views and opinions. It is almost certain that the majority of people and businesses who may be adversely affect by any proposed developments or street alterations will be the lone voices that speak up. The rest of us may take a passing interest but more often than not there will be an absolutely tiny percentage of the population that will submit their or their pier groups’ combined observations and concerns. 

Only those who can actually be bothered to get their arse in gear will in reality make an effort to engage in this process.

R. Lee Ermey.

This is course is NOT what we should be doing!!!!!

If Waterford City is to be redeveloped for the benefit of Waterford, its People and the better economic benefit of the South East we ALL need to start getting involved in the Urban Renewal Plans and I would recommend that people start that process NOW!

To be fair to our Metropolitan Councillors, at their last meeting, they to a man and a woman were very engaged in the process and debated very strongly with the Council Executive. Whilst, being told on the one hand that the Council did not really have to consult with anyone on plans that involved road changes or road alterations. They all expressed concern at the lack of information that was being feed to them and to a certain extent they were all very aware that information was “going public” without their knowledge.

This of course puts our Councillors in the unenviable position of possibly being asked questions about plans they know nothing about, which will make them look silly through no fault of their own. At the very least if the People of Waterford are being asked to connect with the process then our Councillors must be forearmed and forewarned with ALL the necessary information and they need to be brought up to speed through a series of in-house workshops. This I hope will happen as I have no doubt our Councillors will have an increased workload to facilitate this process.

The bottom line is that we the citizens of Waterford City need to make our voices heard and we all need to make a commitment to at the very least view the proposed plans so that we can be educated as to how any changes will alter the very foundations of our Medieval City.

As I see it we need to ask ourselves some very basic questions;

• Will these modern plans really fit the fabric of what is after all an ancient City with an ancient road network and an ancient foundation/layout?
• Are changes being made for the sake of making changes?
• Will the changes drive footfall up in the City Centre and therefore allow businesses to flourish and increase employment?
• Will the changes encourage the people of Waterford to come back into their City Centre?
• Should we develop the Michael Street Shopping Centre and its environs first and then reassess any future development plans?
• Is the additional traffic calming and the removal of a significant numbers of off-street parking spaces a solution to bringing more people into the City Centre?

It really does not matter if you agree with the above questions or not. The simple fact is that if you are concerned about the City’s future NOW is the time to voice your opinion.

Do not leave it to the people who shout the loudest as they a more often than not wrong!

Mayor's Walk proposition.

Waterford Council website details on Urban Renewal is as follows: www.waterfordcouncil.ie/en/Resident/Planning/Forward,Planning/Urban,Renewal/

Have we misplaced our shovel?

Don't hold your breath. 

Waterford City Centre was literally buzzing last weekend and this in part could be attributed to the current promotional programme that is “Summer in the City” and of course the good weather helped also.

This is a cooperative effort by the Waterford Council, Waterford Chamber and the Waterford Business Group who have combined with the Council’s Art Department to organise a series of free entertainment events every Friday evening and Saturday afternoon right through until Saturday 12^th September. In addition there will be a concurrent ArtBeat project that focuses on young emerging local talent playing in New Bailey’s Street.

These two projects are truly a collaborative approach to making the City and its Centre a viable and attractive place for us Waterfordonians and our many summer visitors to congregate and enjoy some excellent entertainment. ArtBeat is also an “edgier” option for the younger members of Waterford at explore budding talent and New Bailey’s Street is certainly swinging to a different beat every Saturday afternoons right through until 29^th August.

It is by working together that we will move Waterford forward and create a product that we can all be proud of and to a certain extent we can all shout about in a positive manner.

But like so much positive news stories there is always a wee word of caution.

Whilst the City Centre is busier at the weekends we are seeing the start of the week becoming increasingly quieter. This is a concern to the many businesses and employers around our City Centre. The need to get increased footfall into the City Centre has to be a priority and increased footfall on the weekends cannot be at the detriment to the start of the week. This imbalance of peak shopping times needs to be looked at and, dare I say, we need to incentivise shoppers to come into the City Centre at the start of the working week.

In fact we need to incentivise shoppers to come into the City Centre on every day of the week!

With another large development about to open in Ardkeen Shopping Centre we will see further erosion of the possible market share for the City Centre and there can be no doubt that this will have an adverse effect on the footfall. We know that there are so many people who have simply gotten out of the habit of venturing down the Dunmore Road or down the Cork Road or coming across the bridge to access the City Centre and this has to be of immense concern to everyone.

Are we now inadvertently creating our own City Centre doughnut and are we ever so slowly strangling the life out of the City Centre?

I would be concerned that we are not creating enough incentives for people to come into the City Centre and this always brings us back to the age old problems and fiery topics of car parking and retail mix. When we hear and read about proposal to spend money on the North Quay and other areas “outside” the actual City Centre we must ask the question would such large sums of money not be better spent addressing the South Quay car parking. Is not the solution staring us in the face?

We need to “take back” the South Quay and reinvent this space/area as public realm space thus allowing us, our visitors, our tourists and alike to actually access this wonderful piece of real estate. I am sure the costs involved in claiming back these areas would be much less than any investment into the North Quay and would an attractive South Quay ensure an accelerated development of the North Quay. This proposition along with a radical solution to cheaper and more affordable car parking would drive up footfall in the City Centre and encourage a better retail mix. After all no big retailer will invest in an area that does not have the creative potential to deliver ever increasing numbers of shoppers and therefore income. 

Yes, the proposed Michael Street development will help our retail mix but just how long will this project take to come to fruition and will it come on stream in time to help boost the footfall to the City Centre. A North Quay development will also help in attracting “business people and suits” to the City but again just how long will we have to wait for this development, and judging by how long it has taken to knock down the old mills I would not be holding your breath.

Groundhog Day.

Surely, we need to be acting now and we need to be acting collaboratively to get our City Centre re-energized once more and the clock is ticking extremely fast and if we and the powers that be are not prepared to act in an accelerated manner surely it will be too late. And in years to come will we all be lamenting that we “should have done this and we should have done that” way back in 2014 and 2015.

Well, we are now halfway through 2014 and still we waking up to the same “Groundhog Day” issues and concerns that have been dragging on for years and years. Surely, we no longer need to wait for another consultants report or another enquiry. Rather we need to act now and we need to act radically once and for all to get the people of Waterford and our visitors back into our City Centre.

The very heart of Waterford’s future plans has to be the City Centre and if we are serious about positioning the City as an economic driver of the south east, as a future University City, with a University Hospital and so on, then we need to be proactive in our solutions in tackling the falling footfall in the City Centre.

Why can’t we introduce a creative car parking solution and give free car parking to support promotions such as “Summer in the City” to attract even more people into the City Centre? Why can’t we have reduced car parking rate rates at the start of the week and so on? Why is taking back the South Quay off the agenda?

Only three possible suggestions, but suggestions that will have real economic impact and at a time when all we will be hearing in the run up to the next budget and next general election is “this will create REAL economic impact” then that economic impact needs to hit Waterford pretty fast and very hard.

You don’t have to dig too deep to find those creative solutions. Maybe we have just misplaced our shovel?

Quay to success lies in our City Centre!

North Quays artist impression.

I read with interest last week’s blanket coverage around the purchase of the North Quays by Waterford Council or the fact it has now been stated that the Council will take control of the North Quays – two completely different scenarios. What this actually means for the City and County will no doubt come out over time and as they say the devil is always in the detail.

Of course the development of this prime real estate has to be warmly welcomed and yet we are already reading proposal from various sources that this option and that option would be the best for the City. But what surely matters is that this area of the City’s infrastructure is developed rapidly and must also be developed in such a way as not to stop the critical and much needed development of the actual City Centre – the very heart of Waterford.

There were many attention-grabbing reports last week including, what I think was a ridiculous suggestion, that DIT should get involved in this process. Now where is the sense in that when we have our own WIT is screaming for University status and yet we have a Councillor wanting to involve a Dublin third level institute in what has to be a jealously safeguarded Waterford City project! The mind boggles sometimes.

Bustling market in the City Centre.

The North Quays could and should be one of the most attractive areas of the City and has to be developed for the benefit of the City, the County and the South East and it has to be selfishly developed in this order of priority.

It would also be worthwhile finally tackling the issue of Ferrybank and the complicated legacy of should this area be part of the City or part of Kilkenny. I would hope that there will be an announcement around this topic, in the near future, and again I would hope that the decision will be made for the betterment of the City, County and South East.

Developing the North Quays will of course bring the north side of the river back into the heart of the City if developed sympathetically and correctly. And as I have said this can only be good for the future of Waterford City.

But what of the very heart of Waterford City, its City Centre, which has in many people’s eyes been neglected from development for many, many years?

Can we justify spending or investing more money in the development of the North Quays without first of all redeveloping our City Centre?

We now know that the development of the Viking Triangle (VK) which has been welcomed but has the VK area driven the much promised footfall back into the heart of our City Centre? Have we seen the promised connectivity between the VK and retail core of the City? And have we educated tourists to stopping in the City for more than a few hours to ultimately staying a few nights in our City hotels and accommodation providers?

These questions must be answered before we rush to develop the North Quays. We have been quite rightly told for years that out of City development will not be permitted as this will destroy the very heart of our City Centre and yet we have failed to see equal investment support for the City Centre when compared to areas such as the VK and now perhaps the North Quay.

Blackfriars.

We cannot keep going on ignoring the fact that the City Centre needs investment, the City Centre needs to incentivise new retailers and the City Centre needs to have lower commercial rates to encourage retail and service industry investment. These plans have to be implemented otherwise we will see yet another area of the City be developed to the detriment of the City Centre. At a time when we need to be concentrating on creating the most attractive City Centre in Ireland and creating an experience that is uniquely Waterford focused will we be distracted by this exciting new project that has now appeared on the horizon?

There is limited funding available for every type of development and the simple fact is that we cannot be sidetracked and surely our priority now has to the City Centre’s development.

Without a vibrant City Centre we will not attract investment, we will not attract tourists, and we will not attract the people of Waterford into our City. The vivacity of the City Centre cannot be underestimated and when I walk in to the City at the start of the week or in the evenings and see just how quiet it is it begs the question “Have we collectively forgotten about developing OUR City Centre?”

The black fountain/obelisk does not work, the “car wash” on Broad Street has never worked, we have crocked lighting pillars in George’s Street, Blackfriars is very uninviting and so on and so on.

Purple Flag for Waterford City.

We have literally spent thousands of Euro investing in the Purple Flag initiative and thankfully this achieved an accredited award. However, the flag is flying rather limply now and this is in part due to a lack of external communication outside of the stakeholder group. Now is the time to bring home ALL our birds to roost and play to our strengths and deliver a City Centre worthy of this Purple Flag award. If we do not invest now in the City Centre we will very quickly come to the stage where we have deliberately created our own City Centre doughnut with an empty centre and lots of exciting opportunities around the periphery.

This course of action will over time once and for all “kill” our City Centre and there will be no recovery from such a doomsday scenario. If we are not careful and if we as citizens do not have our say then it may well be too late for all of us to see the genuine regeneration of the Waterford City Centre.

Waterford City South Quay at night.

In a time when there is so much pressure of inter-web shopping we must create a shopping experience like no other and we must give the very best service to every single customer that comes to Waterford. Until we are prepared to go that extra mile how can we expect others to travel ten of hundreds of miles to visit our historic City?

OUR City Centre has been crying out for urgent investment for a number of years and the money must be found to ensure the City Centre at the very least keeps pace with the VK and any proposed North Quays development.

Do we take the very innovative step of claiming back the South Quays as well and once and for all introduce affordable car parking to drive footfall back into the City Centre. This of course would be too easy and too simplistic – or would it?

Finally, we must all remember that without a healthy heart no one can survive!